Hi, I’m Atiya.

I help companies scale products, customer experience, and operating systems.

About Me:

With over 12 years of experience across financial services, SaaS, and data-driven platforms, I work at the intersection of customer experience, enablement, and operating transformation in complex, regulated environments. I currently operate within high-growth technology companies and global financial institutions, partnering closely with product, engineering, operations, and revenue teams to translate strategy into scalable execution.

My work focuses on designing clear operating models, enabling new products and capabilities, and ensuring emerging technologies, including AI-driven platforms, are integrated into real workflows with rigor, reliability, and trust. I prioritize clarity, cross-functional alignment, and systems that support durable customer outcomes through periods of growth and change.

Earlier in my career at global institutions including the London Stock Exchange Group and Thomson Reuters, I supported large-scale operational transformation, automation, and technology adoption within highly regulated financial services environments. Across roles, I am known for translating complex initiatives into repeatable processes, designing enablement that drives real behavior change, and using data to inform decisions that improve both customer experience and business performance. I was recognized as Top Global CSM at LSEG for excellence in customer impact and revenue outcomes.

I have also been nominated and accepted into the Women’s Bond Club, a highly selective professional organization within the financial services industry, and have participated in the Wall Street Women’s Alliance, reflecting my commitment to professional excellence, community, and the advancement of women in finance.

My Approach:

I focus on building clear, repeatable operating models that help teams move quickly without sacrificing quality or trust. My approach is pragmatic and iterative, grounded in real customer and business signals rather than theory.

I work cross-functionally to align teams around shared goals, clear ownership, and transparent decision-making. In data- and platform-driven environments, I treat reliability, accuracy, and operational rigor as non-negotiables, ensuring systems and processes are designed to scale responsibly.

Customer-Led Strategy

I use customer insight as an input into strategic decision-making, not just product feedback. My focus is on identifying where friction, risk, or inefficiency materially impacts adoption, trust, and long-term value.

By aligning customer realities with product, operations, and go-to-market priorities, I help teams make better tradeoffs and build offerings that become foundational to how customers operate over time.

Personal Interests:

  • Women’s Bond Club

  • Teaching Financial Literacy

  • Rotary Club - Volunteering

  • Muay Thai

Connect With Me